HNK 2, Zagreb
1 — 3 June
Title of the Talk

BUILDING WHAT’S NEXT: BETWEEN BALANCE SHEET GROWTH AND THE VALUE WE CREATE

How do we create value in business today-value that encompasses resilience, innovation, long-term sustainability, and the ability to adapt?

The picture of corporate success is no longer drawn solely through lines of growth and profit; it is now layered with new dimensions - resilience to change, technological transformation, evolving employee expectations, and the need for business to serve a broader purpose.

Growth is no longer just a question of speed, but of direction-the direction in which companies evolve: toward customers, employees, and long-term relevance.

What does strategy look like when numbers are no longer the only compass? And is the way we define profit, innovation, and impact changing?

Through perspectives from different industries, this discussion will explore where real value is created today, how new growth models are identified, and what lies behind the decisions shaping the next phase of the economy.

Panelists:
Anita Letica
Philip Morris, CEO
Tomislav Radoš
The Croatian Chamber of Economy, Vice President
Marko Klemenčič
Merkur osiguranje, CEO
Marin Cerjan, Ph.D
ENNA Next, Board Member